Studio Bookings

These are the dates that we've booked the studio to shoot our music video. We have booked enough sessions to allow for extra shoots as well as pick-ups.

Weds 6th Nov 11am - 9pm (taking a break for the lecture)

Saturday 9th Nov 8am - 1pm

Monday 11th Nov 12.30 - 5.30

Wednesday 13th Nov all day and evening (as above re the lecture)

Tuesday 19th Nov 9.30am - 10pm

Thursday 21st Nov 4 - 10pm

Gender Representations

Female music artists are often highly sexualised, including women that feature in music videos. In music videos with male artists, women are objectified and treated as an accessory to the man, or for men to look at. The shots are often longer and closer than shots of a man's body, isolating their more "sexual" body parts, almost detaching them from the person and making them more like an object. They are often portrayed as decorative objects that dance, pose and do not play instruments. This is called the "male gaze", named by film theorist Laura Mulvey, which is very prevalent in media today.


Music videos for female artists often have a voyeuristic treatment of the female body, and their videos are often heavily marketed towards men. Women tend to engage in significantly more explicit, sexual and passive behaviour. 


Example of damage caused: http://www.dailymail.co.uk/femail/article-2419993/Miley-Cyrus-Rihanna-damage-girls-self-esteem--harm-education-job-prospects--says-academic.html#ixzz2etrRgHRE



Britney Spears adheres to traditional genre stereotypes by taking on roles such as a secretary, air hostess and waitress in her music video. Each of these occupations emphasise highly sexualised costumes and behaviours.

Camera References

We really liked the tight framing for this video. By putting all the band members close together during the performance the video creates a sense of claustrophobia and by making sure that most performance shots contain multiple band members it emphasises the band, removing focus from the front man. While we do not want to create a sense of claustrophobia, we do want our band to seem cohesive and so we wish to try and include multiple band members in most of our performance shots.



We really like the camera movement in this video. By using a lot of sweeping movements the performance becomes very striking and by changing the speed of the camera movement mid-shot this video makes sure that the audience are always engaged with the performance. We hope to use such movements in our video so that our performance remains interesting throughout.


The camera movement in this video is very engaging. Similarly to the figure it out video, Decode uses a lot of pans in order to engage the audience in the band. However this video juxtaposes these pans with still shots from interesting angles (such as a shot of the lead singer from a high angle and shots of the guitar from a low angle) as well as a recurring use of a contra-zoom shot on the lead singer. While we do not think that a contra-zoom shoot would suit our video, the use of still high and low angles in order to juxtapose the panning shots is something which we could try to do in our music video.



This video uses some of the pans used in previous videos however many of these shots are also handheld, which creates an exciting performance. We hope that we may be able to use handheld camera work to the same effect in our shoot.




This video uses a lot of handheld camera work, with a lot of zooming in on the band members. This creates makes for a more interesting video, and fits with the casual style of the music. We think that we can use camera work like this in our music video as it would make our video more engaging.

Application of Goodwin's theory

In this post we look at how we we can apply Goodwin's theory to our music video:

Demonstration of genre characteristics

• Conventions of having a main performance, with a normal electro rock band setup of a lead singer, guitarist, drummer and synth player.
• Rock influences in our outifts, for example skinny jeans, spiked belts, bracelets and coloured hair.
• Social commentary on overexposed nature of the pop genre).

Relationship between lyrics and visuals

• We've juxtaposed the lyrics for the music video narrative, as in the lyrics, the lead singer is portrayed as very demanding and authoritative, whereas in the narrative she's almost powerless and acts as a puppet to what the institution wants her to be. 

Relationship between music and visuals

• Our band includes every member/instrument needed to create the sounds heard in the music. 
• Our editing style will be such that it fits with the beat of the music.

Meets the demands of the record labels

• Will contain many close ups of each band member
• Has a recurring purple colour for consistant branding
• By containing entertaining performance sections we are promoting the band as people to see live, thus promoting any tours.

Voyeuristic Styles

• The handheld style of some of our shots will create a voyeuristic style
• The Narrative is voyeuristic as the storyline revolves around intruding into the life of a celebrity to see what happens behind closed doors
• During many of the happy narrative scenes there is a sense that our character is being looked at by others (such as in the Red Carpet and Fan Signing scenes) as well as being objectified (in the photo and video shoot scenes)

Inter-textual References

• Our narrative heavily references the Pop Genre
• The pop persona of our lead singer is called "Dani California" which is a reference to a Red Hot Chilli Peppers song of the same name.

Profile for Dani

In order to to bring our band to life we've decided to give each band member a specific style, look and personality. While following some synergistic qualities (such as the purple colour scheme), we want each band member to stand out. Here is the profile for the band member Anjana is playing as, Dani:

Name: Dani
Age: 18
Personality traits: opinionated, charismatic, intelligent, talented.
Band Role: Lead Singer
What they stand for: equality for all genders!
Appearance: coloured streaks in her hair, nose piercing, tattoos.
Clothing: coloured leggings, black, loose tops.




Links to other band member profiles:
Keyboard Player/DJ
Guitarist
Drummer

Lighting References for the Performance Section of Our Video

I looked at various different music videos of similar genres to ours and picked out parts of the music video which serve as a good visual reference for different aspects of the performance element of our music video.

There For Tomorrow - Deathbed

Demi Lovato - Heart Attack

Fashion Test 1

We wanted to test out different types of clothes and see what works best. The only primary factor was for the clothes to incorporate purple and black.

These clothes work well, although the top on the lead singer is too loose, considering there will be a lot of jumping and moving around in the performance scene. The addition of a belt could easily resolve this problem.